The Marketing Audit

Starting a new client engagement? Run the audit:

• audit the marketing for this client
• run a marketing audit
• do the first-30-days analysis

Five virtual experts analyze the client's marketing:

• Funnel Analyst — maps the Get BUSI funnel (Get attention, Build trust, Understand needs, Sell, Implement)
• Budget Auditor — Keep/Trash/Review every line item
• Competitive Scout — landscape analysis and positioning gaps
• Quick Win Hunter — finds fast cash opportunities to fund the engagement
• Channel Strategist — which channels to double down on, which to cut

The audit is your onboarding accelerator. It gives you credibility in the first month and surfaces quick wins that pay for your retainer.